Empowering Mission-Driven Organizations
to Achieve Scalable Success and Impact

Welcome! I’m Tom Earl, a passionate nonprofit leader and marketing strategist with a love for hiking and music. Whether I’m exploring nature trails or crafting compelling narratives, I’m all about making meaningful connections and driving positive impact. Feel free to look around, learn more about my journey, and see how we can collaborate. Or if you’re looking to have a convo, I’m always happy to talk all things Janelle Monáe, Sigur Rós, hiking, or we can just nerd out on strategic planning and data analysis.

Strategic Growth: Developing comprehensive strategies to drive business expansion and sustainability.

Marketing Expertise: Crafting compelling narratives and leveraging digital marketing to amplify impact.

Fundraising Mastery: Creating scalable fundraising strategies that build strong donor relationships and diversify revenue streams.

Executive Leadership: Inspiring and guiding teams towards a shared vision with a focus on innovation and inclusivity.

Step Into Success with Innovative Solutions: Here are the skills I leverage to maximize impact and drive results.

Guiding Purpose-Driven Growth

In today's rapidly evolving landscape, organizations must scale without losing sight of their core mission and values. My expertise lies in guiding mission-driven organizations through this delicate process, ensuring that growth enhances, rather than detracts from, their identity.

With extensive experience in strategic planning, cross-functional collaboration, and evaluation, I develop scalable systems that capture the unique qualities driving organizational success. From effective management practices to cultural values, I identify and transform these insights into practical frameworks. This approach enables organizations to institutionalize best practices, enhance self-awareness, and unify around shared goals.

Scaling isn't merely about expanding size; it's about nurturing what makes an organization unique and aligned with its purpose. I craft playbooks that foster growth while preserving the organizational spirit, transforming intangible drivers into tangible assets for precise and resilient scaling.

Driving Growth Through Digital Storytelling

Marketing is a powerful tool for advancing social impact, and I approach it with a distinct perspective. My experience spans both for-profit and nonprofit sectors, where I have utilized marketing as a vehicle to amplify missions, empower communities, and catalyze meaningful change.

Crafting compelling narratives that resonate across digital platforms is at the heart of my strategy. Effective copywriting goes beyond words; it builds authentic connections that drive engagement and inspire action. Whether the goal is to increase donations or spark activism, my approach ensures that messaging is impactful and engaging.

Leveraging digital marketing to build community and cultivate donor relationships, I optimize creative assets—paid search copy, images, videos, and audience segmentation—to maximize impact. My goal is to nurture organizational uniqueness while aligning growth with purpose, creating marketing strategies that drive results.

Building Strong Communities Through Strategic Fundraising

Successful fundraising is built on the foundation of strong relationships. My approach focuses on creating scalable fundraising strategies that blend traditional methods with innovative digital marketing techniques. This dual approach helps build communities and cultivate lasting donor relationships.

Throughout my career, I have developed comprehensive fundraising plans, including end-of-year campaigns, institutional giving, monthly giving drives, and major grant acquisitions. These efforts have contributed to diversified and balanced funding streams, ensuring organizational sustainability.

A robust donor stewardship program is central to my philosophy. Honoring our greatest supporters fosters loyalty and encourages repeat and increased giving. Additionally, I believe a strong and unified board is crucial to organizational success. I have extensive experience in developing and managing boards, transforming them into proactive fundraising entities and brand ambassadors.

Empowering Teams and Driving Impact

Effective leadership is about inspiring and guiding teams toward a shared vision. With over a decade of experience in nonprofit leadership and entrepreneurship, I bring a strategic and visionary approach to executive leadership. My journey has equipped me with the skills to foster a culture of innovation, inclusivity, and high performance.

In 2018, I founded a digital marketing agency, leading a diverse team and serving a wide range of mission-driven businesses. This experience, combined with my roles as a business owner and nonprofit director, has honed my abilities in strategic thinking, visionary leadership, and managing high-performing teams. I excel at building strong, cohesive teams and empowering them to achieve organizational goals.

My leadership style emphasizes collaboration, strategic thinking, and adaptability. I ensure that organizations are well-positioned to navigate challenges and seize opportunities. My extensive experience in developing and managing boards has transformed them into active fundraising boards and brand ambassadors, laying the foundation for successful major gifts programs.

Committed to Equity and Inclusion

Equity and inclusion are not just buzzwords for me; they are fundamental to my work and beliefs. I am committed to fostering environments where everyone has a meaningful voice and shares in decision-making power, ensuring hierarchies are flattened to support equitable participation.

Throughout my career, I have worked to address systemic barriers that marginalized communities face. Leading diverse teams and supporting underrepresented entrepreneurs has shown me the power of true inclusivity. I strive to dismantle inequities and foster environments where all individuals can thrive.

My approach is straightforward: I advocate for policies and practices that ensure fairness and representation. This includes equitable hiring processes, inclusive marketing strategies that reflect diverse voices, and fundraising approaches that prioritize marginalized communities.

I believe in radical inclusion, where equity is not just an add-on but a core principle that shapes all organizational actions. By embedding these principles into every facet of an organization, we can create transformative change that benefits everyone.

I approach this work with humility, knowing there is always more to learn. I am continually striving to improve my approach to equity and inclusion and welcome accountability and feedback. This commitment requires ongoing effort and reflection, and I am dedicated to growing and evolving in this critical area.