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Doulas & Advocacy for Black Maternal Health With Deej, Iman Seraaj, and Nicky Dawkins

Original Air Date: February 15, 2021

“We need to have an honest conversation on Black Maternal Health and the disparities in healthcare that threaten Black Women’s lives.”

This is the core conversation that takes place on this week’s episode.

This week’s episode is a panel discussion, where I am joined by 3 professional doulas - Iman Seraaj, Nicky Dawkins, and Deej.

Iman Seraaj is a trained full-spectrum doula passionate about VBACs, breastfeeding, birthrights education, orgasmic birthing, postpartum and prenatal care. With over 12 years of doula and birth advocacy experience; she founded FullCircle Doula Services in 2014.

Nicky Dawkins is a holistic Full-Spectrum Doula and Feminine Health Coach. She is also the founder of Werk it Moms — a mom-driven, soon-to-be charity organization — that focuses on providing educational workshops, products, and a safe space for moms in need to connect. 

Deej is a mother of three little boys, a wife, doula, childbirth educator, and breastfeeding specialist. Deej also owns a brand that focuses on educating women on their birthrights and all things from pregnancy to postpartum called The Nurtured Baby. 

During this episode, we have an honest and real conversation on how Black women in the United States experience disproportionately high rates of death related to pregnancy or childbirth - irrespective of income or education level. 

Iman, Nicky, and Deej provide candid and professional insights into the cause of these health disparities and share solutions we can implement. 

They also provide questions, advice, and tactics Black Women can use when they are having to engage with a racist medical system and provider. 

We also have an open conversation on infertility, miscarriages, and loss. 

I highly encourage that everyone listens to this episode and to the important conversation that Iman, Nicky, and Deej shared with us. 

I am grateful to my guests for the energy, brilliance, and generosity that they brought to this week's episode.

This is an issue that all of us must address.  

I hope you will listen to this episode and take action.

Here’s how you can connect with this week’s guest: 

Iman - https://www.instagram.com/imanseraajfc/

Nicky - https://www.instagram.com/thankyounicky/

Deej -  https://www.instagram.com/the.nurturedbaby/

tomearl.me/doula

Ecommerce Marketing Strategies with Veena Gandhi

Original Air Date: August 13, 2020

A few months ago, my nephew and I came up with an epic idea for a T-shirt company. 

It began when I asked when he planned to come out and visit Adaora and me again.  

He said he needed to get the funds first; so I proposed we sell t-shirts to get the money that he needed. We decided that he’d design them, and I’ll sell them through Facebook and IG ads. 

And boom. Just like that, we had an e-commerce company. 

Even before COVID-19 disrupted the economy and the way we shop, e-commerce was a trillion dollar industry in the U.S. alone.  

E-commerce has revolutionized our ability to sell products directly to consumers without having to go through gatekeepers or big box retail.

Now, while it is relatively easy to get your product loaded onto Etsy or Shopify, marketing that product can be quite a task. 

That is where e-commerce consultants like Veena Gandhi step in. Veena is a strategic digital marketer who specializes in providing creative and innovative solutions to advertising agencies, small businesses, start-ups, and entrepreneurs on the cluttered world of the Internet.

She is also the founder of Digital Street, which is a marketing agency that builds successful sales funnels for fashion, beauty, lifestyle and fitness e-commerce brands.

Whether you’re a seasoned brand or are just getting started in e-commerce, this interview will serve you. 

Rather than just giving general information you could google for yourself, Veena got down to the nitty-gritty of how to build a successful e-commerce campaign. 

Veena shared her knowledge on:

  • How to build audience personas for your Facebook ads.

  • The importance of data, and how to analyze it. 

  • How to set up your creative strategy for an ads campaign. 

  • Which metrics to use in determining which ads to turn off and which ones to increase ad spend on. 

  • The importance of testing your ads and campaigns.

  • How to use Instagram stories as a retargeting strategy.

For agency owners, media buyers, and ad managers, you will walk away from this interview with a plethora of industry secrets 

If you’re just getting started in e-commerce and are worried this might go over your head, don’t worry! Jump in and learn from a master of her craft. 

Alright. That’s enough from me.  

Let’s jump into this week’s episode.

If you have any questions or would like to reach out to Veena, you can do so through her website.

tomearl.me/vg

Doulas & Advocacy for Black Maternal Health With Deej, Iman Seraaj, and Nicky Dawkins

“We need to have an honest conversation on Black Maternal Health and the disparities in healthcare that threaten Black Women’s lives.”

This is the core conversation that takes place on this week’s episode.

This week’s episode is a panel discussion, where I am joined by 3 professional doulas - Iman Seraaj, Nicky Dawkins, and Deej.

Iman Seraaj is a trained full-spectrum doula passionate about VBACs, breastfeeding, birthrights education, orgasmic birthing, postpartum and prenatal care. With over 12 years of doula and birth advocacy experience; she founded FullCircle Doula Services in 2014.

Nicky Dawkins is a holistic Full-Spectrum Doula and Feminine Health Coach. She is also the founder of Werk it Moms — a mom-driven, soon-to-be charity organization — that focuses on providing educational workshops, products, and a safe space for moms in need to connect. 

Deej is a mother of three little boys, a wife, doula, childbirth educator, and breastfeeding specialist. Deej also owns a brand that focuses on educating women on their birthrights and all things from pregnancy to postpartum called The Nurtured Baby. 

During this episode, we have an honest and real conversation on how Black women in the United States experience disproportionately high rates of death related to pregnancy or childbirth - irrespective of income or education level. 

Iman, Nicky, and Deej provide candid and professional insights into the cause of these health disparities and share solutions we can implement. 

They also provide questions, advice, and tactics Black Women can use when they are having to engage with a racist medical system and provider. 

We also have an open conversation on infertility, miscarriages, and loss. 

I highly encourage that everyone listens to this episode and to the important conversation that Iman, Nicky, and Deej shared with us. 

I am grateful to my guests for the energy, brilliance, and generosity that they brought to this week's episode. 

This is an issue that all of us must address.  

I hope you will listen to this episode and take action.

Here’s how you can connect with this week’s guest: 

Iman

Nicky

Deej

Collage4Instagram.jpg

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.

Courageous Self Love Revisited

Have you ever headed out the door only to realize you can’t find your keys?

Now, be honest. Did you ever search high and low for your keys, glasses, phone, etc. – only to discover they were in your pocket, purse, or backpack? 

That you were looking everywhere for something that you actually had all along? 

Just the other day I was looking for my glasses only to realize, “oh wait – I’m wearing them.”

You may have heard myself or my guests say that the answers you seek are already within you.

The power within us goes unnoticed and therefore, underutilized until we recognize it is within us. 

Let’s take self-love for example. 

You – I – we – are already worthy of love.  

We are already whole, complete, and powerful. We are miracles. 

And yet, how often do we find ourselves “hustling for our worthiness,” as Brene Brown puts it. 

How often do we find ourselves in that place of guilt, shame, anxiety, or feeling that sense of loss - all stemming from our belief that we must do more in order to be worthy. 

The indisputable fact that we are already worthy is lost on us – which is why we need to recognize its intrinsic nature. 

That’s why this week’s episode is dedicated to providing practical steps towards embracing self-love.  

This episode originally aired at the end of 2017, and revisiting it is a perfect way to end 2020. 

If you listened to it when it first aired, I invite you to walk this path once again. 

If it is your first time, get ready for the ride.

Gift yourself this time of reflection. 

Here we go. 

Courageous podcast.jpg

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.

Ecommerce Marketing Strategies with Veena Gandhi

A few months ago, my nephew and I came up with an epic idea for a T-shirt company. 

It began when I asked when he planned to come out and visit Adaora and I again.  

He said he needed to get the funds first; so I proposed we sell t-shirts to get the money that he needed. We decided that he’d design them, and I’ll sell them through Facebook and IG ads. 

And boom. Just like that we had an e-commerce company. 

Even before COVID-19 disrupted the economy and the way we shop, e-commerce was a trillion dollar industry in the U.S. alone.  

E-commerce has revolutionized our ability to sell products directly to consumers without having to go through gatekeepers or big box retail.

Now, while it is relatively easy to get your product loaded onto Etsy or Shopify, marketing that product can be quite a task. 

That is where e-commerce consultants like Veena Gandhi step in. Veena is a strategic digital marketer who specializes in providing creative and innovative solutions to advertising agencies, small businesses, start-ups, and entrepreneurs on the cluttered world of the Internet.

She is also the founder of Digital Street, which is a marketing agency that builds successful sales funnels for fashion, beauty, lifestyle and fitness e-commerce brands.

Whether you’re a seasoned brand or are just getting started in e-commerce, this interview will serve you. 

Rather than just giving general information you could google for yourself, Veena got down to the nitty gritty of how to build a successful e-commerce campaign. 

Veena shared her knowledge on:

  • How to build audience personas for your Facebook ads.

  • The importance of data, and how to analyze it. 

  • How to set up your creative strategy for an ads campaign. 

  • Which metrics to use in determining which ads to turn off and which ones to increase ad spend on. 

  • The importance of testing your ads and campaigns.

  • How to use Instagram stories as a retargeting strategy.

For agency owners, media buyers, and ad managers, you will walk away from this interview with a plethora of industry secrets 

If you’re just getting started in e-commerce and are worried this might go over your head, don’t worry! Jump in and learn from a master of her craft. 

Alright. That’s enough from me.  

Let’s jump into this week’s episode.

If you have any questions or would like to reach out to Veena, you can do so through her website - http://digitalstreetau.com/.

Veena podcast.jpg

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.