beyond

Moving Beyond Fear and Embracing your Experience with Nurjahan Boulden

Original Air Date: May 13, 2019

What fear have you been carrying that you are ready to set down? 

 What would it look like to move beyond fear and embrace your experiences?  

This week’s episode provides a bold and courageous reflection on these questions. 

My guest, Nurjahan Boulden, was 21 years old when she was shot with an assault rifle in an attack that killed the man next to her.

That one night changed the trajectory of her life. 

Even as she moved on to become a teacher and mother of three, PTSD and complications from the bullet wound continually threatened her future. 

13 years later, she is now recognized as America’s leading coach for survivors of gun violence who are ready to Feel Safe Again™. 

Fear has been a companion of mine during 2020. I have a feeling I am not alone in this. 

Rather than numbing myself or hiding from it, I have made it a goal to confront, get to know, and investigate my fears. 

A significant part of that journey is listening to the stories, wisdom and reflections from others who are on that same path. 

This episode with Nurjahan is one that I listen to often when I need a reminder of the inner-power that I, and all of us, possess.

For the astute listener keeping track at home, you’ll note that this episode originally aired May 13, 2019. 

As I was re-listening to it this week, I knew that the messages and insights Nurjahan shares could really serve a lot of us at this very moment. 

Even if you distinctly remember listening to this episode when it first aired, I passionately urge you to give it a re-listen. 

The experiences you have gained over the past 1.5 years will allow you to gain new gifts as you re-listen. 

Trust me. 

Do yourself this favor of hitting play. 

Thank you, Nurjahan, for sharing such a vulnerable, authentic, and empowering interview.

tomearl.me/nb

End-to-End Marketing and Rigorous Thinking With Wes Kao

Original Air Date: January 25, 2021

To become a strong marketer, you must develop a skillset that extends beyond just “marketing.”

This could include a knowledge of human psychology, design aesthetics, analyzing data, how to create & publish content, or an assortment of other skills. 

This empowers you to be able to bring your vision to life because you are able to execute it every step of the way. 

This week’s guest, Wes Kao, has coined a term to perfectly describe this marketer. 

She calls this an ‘End-to-end marketer.’ 

Wes explains that an end-to-end marketer can “have a vision, can develop a strategy, and can execute to bring their idea to life.”

During our interview together, Wes offers key insight into how being an end-to-end marketer is becoming a necessary skillset in today’s marketplace. 

Wes Kao has the hands-on experience to back up her insights. 

Wes Kao is a marketer who helps B2C brands launch new products and create new categories.

Previously, she was the co-creator and Executive Director @ Seth Godin's altMBA where she helped thousands of change agents level up. In the past fifteen years, she has launched 150+ products, features, and campaigns @ Flite (acq Snapchat), BareMinerals, L’Oreal, and Gap 👖.

Now she works with CEOs at companies like Poo~Pourri 💩, Outlier.org (from the co-founder of MasterClass) 🎓, Shaftesbury (creators of Slasher on Netflix) 🔪, Professor Scott Galloway 👓, Tandem Diabetes 💉, Morning Brew ☕️, and other incredible clients.

Wes believes that the “best product doesn’t always win. It’s our responsibility to help people care.” 

I know that this last line is going to resonate with many of us.  

If you are a part of this community, I know you have a product or service that will genuinely empower and transform the lives of your customers. 

Our job is to empower you to have the marketing skills that ensure your customer chooses your product over the inferior alternatives. 

This week’s episode with Wes Kao is going to offer you tangible steps and tools to make that happen. 

Do yourself this favor: 

Hit play. :) 

P.S. 

I highly suggest you check out these two blogs posts from Wes: 

The Rise of End-to-End Marketer

To Become A Better Marketer Study These Non Marketing Topics 

tomearl.me/wk

End-to-End Marketing and Rigorous Thinking With Wes Kao

To become a strong marketer, you must develop a skillset that extends beyond just “marketing.”

This could include a knowledge of human psychology, design aesthetics, analyzing data, how to create & publish content, or an assortment of other skills. 

This empowers you to be able to bring your vision to life because you are able to execute it every step of the way. 

This week’s guest, Wes Kao, has coined a term to perfectly describe this marketer. 

She calls this an ‘End-to-end marketer.’ 

Wes explains that an end-to-end marketer can “have a vision, can develop a strategy, and can execute to bring their idea to life.”

During our interview together, Wes offers key insight into how being an end-to-end marketer is becoming a necessary skillset in today’s marketplace. 

Wes Kao has the hands-on experience to back up her insights. 

Wes Kao is a marketer who helps B2C brands launch new products and create new categories.

Previously, she was the co-creator and Executive Director @ Seth Godin's altMBA where she helped thousands of change agents level up. In the past fifteen years, she has launched 150+ products, features, and campaigns @ Flite (acq Snapchat), BareMinerals, L’Oreal, and Gap 👖.

Now she works with CEOs at companies like Poo~Pourri 💩, Outlier.org (from the co-founder of MasterClass) 🎓, Shaftesbury (creators of Slasher on Netflix) 🔪, Professor Scott Galloway 👓, Tandem Diabetes 💉, Morning Brew ☕️, and other incredible clients.

Wes believes that the “best product doesn’t always win. It’s our responsibility to help people care.” 

I know that this last line is going to resonate with many of us.  

If you are a part of this community, I know you have a product or service that will genuinely empower and transform the lives of your customers. 

Our job is to empower you to have the marketing skills that ensure your customer chooses your product over the inferior alternatives. 

This week’s episode with Wes Kao is going to offer you tangible steps and tools to make that happen. 

Do yourself this favor: 

Hit play. :) 

P.S. 

I highly suggest you check out these two blogs posts from Wes: 

The Rise of End-to-End Marketer

To Become A Better Marketer Study These Non Marketing Topics 

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Courage Talks - Part 2

Welcome to Part 2 of the Courage Talks. If you haven’t yet listened to part 1, be sure to do so!  

I hope you are safe and healthy!  

I have tried to explore the definition of courage beyond just heroic and dangerous acts of valor. While this is certainly courage, I also wanted to highlight what courage looks like in our everyday lives. 

In this second part of the Courage talks, you’ll hear people from different backgrounds, professions, and perspectives dive deep into who their courage role models are, what courage looks like, and how you can become more courageous. 

Even 2 years later, I still found so many gems listening back to these interviews. 

I hope you enjoy this conclusion to the Courage Talks! 

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Moving Beyond Fear and Embracing your Experience

This week’s episode, with special guest Nurjahan Boulden, is so important and powerful.  Nurjahan was 21 years old when she was shot with an assault rifle in an attack that killed the man next to her. That one night changed the trajectory of her life. Even as she moved on to become a teacher and mother of three, PTSD and complications from the bullet wound continually threatened her future. 13 years later, she is now recognized as America’s leading coach for survivors of gun violence who are ready to Feel Safe Again.

Nurjahan and I talked about perseverance (especially through fear), facing reality, navigating trauma, and reclaiming your voice. I was moved by Nurjahan’s honesty and openness as she shared her truth in this interview. Plus, we also talked about her love of dancing.

Nurjahan’s story has been featured in a number of publications, including Cosmopolitan and Women’s Health. In addition to paving the way to recovery for survivors around the world, she hosts online support groups and community resilience workshops, and is partnering with mental health professionals to bring gun violence prevention and recovery programs to schools and organizations across America.

Nurjahan podcast.jpg

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.