Emi is a Legend! (And I can’t believe she’s this week’s guest).

This week’s episode has me so excited.

Why?

Because Emi is our guest!

*Cue the confetti and dance party.*

This is an epic conversation on business, marketing, how much we both love our kids, fun stories, shenanigans, and so many other things I can’t even remember. 😂

Do yourself a favor and hit play on this one.

Let’s do this. 😀

You can learn more about Emi here

I hope you enjoy this week’s episode!

P.S.

If you’re ready to unlock the doors to the marketing genius inside of you…

…then you’re a perfect candidate for our Immersion Program.

We believe in giving you the tools & skills you need to discover your own solutions.

So if you’re ready to unleash the storyteller within you then come join us.

Here are the details:

https://tomearl.me/dcminvite

Listen to "Emi is a Legend! (And I can’t believe she’s this week’s guest)." on Spreaker.

Courageous Introspection Leads to Bold Creativity With Crystal Waddell

“Accomplishing goals is not success. How much you expand in the process is.”

This quote from Brianna Wiest perfectly explains this week’s episode.

This is the first interview I’ve done with a guest in almost a year.

So I’m super excited to share it with you.

Crystal was generous enough to be the first guest to experiment with the new episode format.

We both shared very personal stories from our lives & businesses.

Honestly, this is one of my favorite episodes.

Crystal is a genius SEO Content Marketer and the founder of Collage & Wood.

She is the co-host of the podcast Simple and Smart SEO Show.

You can learn more about her here.

I hope you enjoy this week’s episode!

P.S.

If you’re ready to unlock the doors to the marketing genius inside of you…

…then you’re a perfect candidate for our Immersion Program.

We don’t believe in spoon-feeding people answers.

We believe in giving you the tools & skills you need to discover your own solutions.

So if you’re ready to unleash the storyteller within you then come join us.

Here are the details:

https://tomearl.me/dcminvite

Listen to "Courageous Introspection Leads to Bold Creativity With Crystal Waddell" on Spreaker.

Personal Stories From My Marketing Vault

It has been a fascinating time to run any kind of marketing campaign.

Especially paid ads.

Especially FB + IG ads. 😂

This week I want to share with you 3 stories.

And through those stories, you’ll find exactly what you’ve been looking for.

That is how storytelling works.

My goal is to move away from giving people advice.

Or telling them what I think is best for them.

And instead, create experiences where they can find the answers for themselves.

Because the answers you seek are already within you.

Our job is to go within and have the courage and presence to discover them.

You got this.

I believe in you.

If you’re ready for your next adventure.

Then hit play on this week’s episode.

P.S.

If you’re ready to unlock your own doors to the marketing genius inside of you…

…then you’re a perfect candidate for our Immersion Program.

We don’t believe in spoon-feeding people prescribed answers.

We believe in giving you the tools & skills you need to discover your own solutions.

So if you’re ready to unleash the storyteller within you then come join us.

Here are the details:

https://tomearl.me/dcminvite

Listen to "Personal Stories From My Marketing Vault" on Spreaker.

Having The Courage To Ask Bigger Questions With 𝐃𝐫. 𝐁𝐫𝐲𝐚𝐧 𝐌𝐜𝐄𝐥𝐝𝐞𝐫𝐫𝐲

Original Air Date: August 10, 2020

Imagine coming home from work only to find that your partner of 7 years has completely moved out of the home you shared together.  

No warning. No note. No discernible reason.  

Just the empty space where that person’s furniture, clothes, dishes, and presence once were. 

Ok. Now let’s jump back one year. 

Let’s say you were to study your ass off for years. You go through the rigorous and grueling process of medical rotations. You walk across the stage to receive your pharmacy doctorate – only to realize less than 1 year later that this profession isn’t for you. 

We all have an origin story. 

These are just two of the life events that this week’s guest, 𝐃𝐫. 𝐁𝐫𝐲𝐚𝐧 𝐌𝐜𝐄𝐥𝐝𝐞𝐫𝐫𝐲 shared with us in this powerful episode. 

This interview is personal.  

It is vulnerable.

It is transparent. 

It is real.

𝐃𝐫. 𝐁𝐫𝐲𝐚𝐧 lives the truth that he shares as a holistic life coach, business mentor, and speaker. The core premise of his work is to empower and teach each person he encounters to take control of their mind, body, and life by investing in themselves.

I promise you: you will not regret jumping into this episode. It’ll be a cool pool on a hot summer’s day. 

We got real as we talked about mental health, social justice, neuro-linguistic programming, self-awareness, how to transition from loss, and how to move forward when your world falls out from underneath you. 

Bryan and I also went deep on men and mental health. We talked about how toxic masculinity and patriarchy keep men in an unhealthy box, and how we can break free from that box.

Most importantly, Bryan made sure that he didn’t just speak in the theoretical or philosophical. He shared tools, steps, exercises, and processes you can use to address the issues that were raised in this interview. 

I’m telling you, we went in on this episode. 

Here’s my suggestion: hit play and brace yourself. 

You can learn more about 𝐃𝐫. 𝐁𝐫𝐲𝐚𝐧 𝐌𝐜𝐄𝐥𝐝𝐞𝐫𝐫𝐲 through his website; or you can follow him on Instagram

tomearl.me/bm

Listen to "Having The Courage To Ask Bigger Questions With 𝐃𝐫. 𝐁𝐫𝐲𝐚𝐧 𝐌𝐜𝐄𝐥𝐝𝐞𝐫𝐫𝐲" on Spreaker.

Copywriting, Mindfulness, and Courage With Jo Mckee

Original Air Date: October 12, 2020

Communication is a top-shelf skill that every entrepreneur must master. 

If you have an important mission, movement, product, or business, the ability to connect with your audience is vital. 

Verbal and nonverbal communication is absolutely essential. 

But what is often overlooked is copywriting.  

Copywriting, and the ability to move people with your words, is so crucial.  

Are you with me? 

Because if so, we’re in luck. 

This week’s guest, Jo McKee, is both a phenomenal teacher of copy and a master copywriter herself. 

Jo Mckee is the founder of McKee Creative, a marketing agency with a mission to connect clients with their customers. Jo has also just released Copywriting for Profit – the hands-on system to train agency team members as in-house copywriters.

Throughout the interview, Jo shares with us templates, tools, and strategies you can use to write with persuasion and authenticity. 

Most importantly, Jo shares with us how to write in a way that centers your audience as the heroes of the story rather than yourself.

This episode is about more than just the written word. 

We also go all in on the importance of mindset, courage, and emotional intelligence. 

I am always eager to learn how accomplished entrepreneurs move through challenges, cope with stress, and continue to perform at the highest level. 

Jo offers advice on all of this and more. 

I’m telling you, this episode is packed with holistic insights and action steps you can take right now. 

tomearl.me/jm

Listen to "Copywriting, Mindfulness, and Courage With Jo Mckee" on Spreaker.

End-to-End Marketing and Rigorous Thinking With Wes Kao

Original Air Date: January 25, 2021

To become a strong marketer, you must develop a skillset that extends beyond just “marketing.”

This could include a knowledge of human psychology, design aesthetics, analyzing data, how to create & publish content, or an assortment of other skills. 

This empowers you to be able to bring your vision to life because you are able to execute it every step of the way. 

This week’s guest, Wes Kao, has coined a term to perfectly describe this marketer. 

She calls this an ‘End-to-end marketer.’ 

Wes explains that an end-to-end marketer can “have a vision, can develop a strategy, and can execute to bring their idea to life.”

During our interview together, Wes offers key insight into how being an end-to-end marketer is becoming a necessary skillset in today’s marketplace. 

Wes Kao has the hands-on experience to back up her insights. 

Wes Kao is a marketer who helps B2C brands launch new products and create new categories.

Previously, she was the co-creator and Executive Director @ Seth Godin's altMBA where she helped thousands of change agents level up. In the past fifteen years, she has launched 150+ products, features, and campaigns @ Flite (acq Snapchat), BareMinerals, L’Oreal, and Gap 👖.

Now she works with CEOs at companies like Poo~Pourri 💩, Outlier.org (from the co-founder of MasterClass) 🎓, Shaftesbury (creators of Slasher on Netflix) 🔪, Professor Scott Galloway 👓, Tandem Diabetes 💉, Morning Brew ☕️, and other incredible clients.

Wes believes that the “best product doesn’t always win. It’s our responsibility to help people care.” 

I know that this last line is going to resonate with many of us.  

If you are a part of this community, I know you have a product or service that will genuinely empower and transform the lives of your customers. 

Our job is to empower you to have the marketing skills that ensure your customer chooses your product over the inferior alternatives. 

This week’s episode with Wes Kao is going to offer you tangible steps and tools to make that happen. 

Do yourself this favor: 

Hit play. :) 

P.S. 

I highly suggest you check out these two blogs posts from Wes: 

The Rise of End-to-End Marketer & 

To Become A Better Marketer Study These Non Marketing Topics 

tomearl.me/wk

Listen to "End-to-End Marketing and Rigorous Thinking With Wes Kao" on Spreaker.

End-to-End Marketing and Rigorous Thinking With Wes Kao

To become a strong marketer, you must develop a skillset that extends beyond just “marketing.”

This could include a knowledge of human psychology, design aesthetics, analyzing data, how to create & publish content, or an assortment of other skills. 

This empowers you to be able to bring your vision to life because you are able to execute it every step of the way. 

This week’s guest, Wes Kao, has coined a term to perfectly describe this marketer. 

She calls this an ‘End-to-end marketer.’ 

Wes explains that an end-to-end marketer can “have a vision, can develop a strategy, and can execute to bring their idea to life.”

During our interview together, Wes offers key insight into how being an end-to-end marketer is becoming a necessary skillset in today’s marketplace. 

Wes Kao has the hands-on experience to back up her insights. 

Wes Kao is a marketer who helps B2C brands launch new products and create new categories.

Previously, she was the co-creator and Executive Director @ Seth Godin's altMBA where she helped thousands of change agents level up. In the past fifteen years, she has launched 150+ products, features, and campaigns @ Flite (acq Snapchat), BareMinerals, L’Oreal, and Gap 👖.

Now she works with CEOs at companies like Poo~Pourri 💩, Outlier.org (from the co-founder of MasterClass) 🎓, Shaftesbury (creators of Slasher on Netflix) 🔪, Professor Scott Galloway 👓, Tandem Diabetes 💉, Morning Brew ☕️, and other incredible clients.

Wes believes that the “best product doesn’t always win. It’s our responsibility to help people care.” 

I know that this last line is going to resonate with many of us.  

If you are a part of this community, I know you have a product or service that will genuinely empower and transform the lives of your customers. 

Our job is to empower you to have the marketing skills that ensure your customer chooses your product over the inferior alternatives. 

This week’s episode with Wes Kao is going to offer you tangible steps and tools to make that happen. 

Do yourself this favor: 

Hit play. :) 

P.S. 

I highly suggest you check out these two blogs posts from Wes: 

The Rise of End-to-End Marketer

& 

To Become A Better Marketer Study These Non Marketing Topics 

Listen to "End-to-End Marketing and Rigorous Thinking With Wes Kao" on Spreaker.

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.

Copywriting, Mindfulness, and Courage With Jo Mckee

Communication is one of the top skills every entrepreneur must master. 

If you have an important mission, movement, product or business—the ability to connect with your audience is vital. 

Verbal and nonverbal communication are absolutely essential. 

But what is often overlooked is copywriting.  

Copywriting, the ability to move people with your written words, is so crucial.  

Are you with me? 

Because we’re in luck. 

This week’s guest, Jo McKee, is both a master copywriter herself and a phenomenal teacher of copy. 

Jo Mckee is the founder of McKee Creative, a marketing agency with a mission to connect clients with their customers. Jo has also just released Copywriting for Profit—the hands-on system to train agency team members as in-house copywriters.

Throughout the interview, Jo shares with us templates, tools, and strategies you can use to write with persuasion and authenticity. 

Most importantly, Jo shares with us how to write in a way that centers your audience as the heroes of the story rather than on ourselves.

This episode is about more than just the written word. 

We also go all-in on the importance of mindset, courage, and emotional intelligence. 

I am always eager to learn from accomplished entrepreneurs how they move through challenges, cope with stress, and continue to perform at the highest level. 

Jo offers advice on all of this, and more. 

I’m telling you, this episode is packed with holistic insights and actions, steps you can take right now. 

You can connect with Jo on:

McKee Creative.

Copywriting for Profit.

Your Ads on Demand.

Listen to "Copywriting, Mindfulness, and Courage With Jo Mckee" on Spreaker.

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.

Living Your Most Pleasurable Life With Kimra Luna

Imagine you have a million dollar business. 

Imagine you have a multi-million dollar business that took you years to build.  

Everyday you get to empower amazing people.

You’re living the dream. 

And loving it. 

Until one day - you’re not. 

Inside you start to feel a calling to serve a new mission. 

That inner-voice grows until it becomes a choir singing it is time to change direction. 

Would you have the courage to walk away from this super successful company that has brought you notoriety, wealth, and an enormous audience? 

This was the crossroads this week’s guest, Kimra Luna, found herself about a year ago. 

If you Google ‘Kimra Luna’ you’ll find a number of articles, including Forbes and Business Insider, detailing Kimra’s journey from “Welfare To $1M [Business Owner].”

As someone who has been in the entrepreneur community for a decade, Kimra’s name was one of the first you’d come across when looking for tips to start your business. 

A few months ago, I was on Facebook and saw Kimra post a Google drive folder that gave everyone complete access to her entire course curriculum, modules and resources. 

Previously you would have paid thousands of dollars to access this kind of content from Kimra. 

And now - it was all there - with the message from Kimra that she is leaving the business coaching world and embarking on her new mission a cosmic sensuality coach and pleasure activist.

I immediately messaged Kimra asking if she’d be open to sitting down for an interview to share her story and her journey. 

As you meant imagine - this turned out to be one of my favorite interviews of all time. 

Yes - Kimra shares details on what led to her decision. 

But the majority of this episode goes all in on the vital, important, and necessary mission and business that Kimra has launched. 

We talked about healing from trauma, sex, love, relationships, music, sensuality, self-love and activism.  Topics she covers every week on her podcast and Youtube channel.

Kimra took a deep dive into the core component of her new signature program - 30 Days of Slowing The Eff Down - and you discover your deepest desires, connect with your personal pleasure and shed the shame so you can channel your inner creatrix and live the life you deserve. 

I’m telling you - this episode is a must-listen!

Please do yourself the favor if absorbing the knowledge, compassion and tools Kimra openly shares during this episode. 

Alright.  This was the longest writeup ever - I know. 

Time to stop reading and start listening. 

Hit play.

Here we go.  

You can find her works at kimraluna.com or on Instagram at @kimraluna

Listen to "Living Your Most Pleasurable Life With Kimra Luna" on Spreaker.

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.

Having The Courage To Ask Bigger Questions With 𝐃𝐫. 𝐁𝐫𝐲𝐚𝐧 𝐌𝐜𝐄𝐥𝐝𝐞𝐫𝐫𝐲

Imagine coming home from work only to find that your partner of 7 years has completely moved out of the home you shared together.  

No warning. No note. No discernible reason.  

Just the empty space where that person’s furniture, clothes, dishes, and presence once were. 

Ok. Now let’s jump back one year. 

Let’s say you were to study your ass off for years. You go through the rigorous and grueling process of medical rotations. You walk across the stage to receive your pharmacy doctorate – only to realize less than 1 year later that this profession isn’t for you. 

We all have an origin story. 

These are just two of the life events that this week’s guest, 𝐃𝐫. 𝐁𝐫𝐲𝐚𝐧 𝐌𝐜𝐄𝐥𝐝𝐞𝐫𝐫𝐲, shared with us in this powerful episode. 

This interview is personal.  

It is vulnerable.

It is transparent. 

It is real.

𝐃𝐫. 𝐁𝐫𝐲𝐚𝐧 lives the truth that he shares as a holistic life coach, business mentor, and speaker. The core premise of his work is to empower and teach each person he encounters to take control of their mind, body, and life by investing in themselves.

I promise you: you will not regret jumping into this episode. It’ll be a cool pool on a hot summer’s day. 

We got real as we talked about mental health, social justice, neuro-linguistic programming, self-awareness, how to transition from loss, and how to move forward when your world falls out from underneath you. 

Bryan and I also went deep on men and mental health. We talked about how toxic masculinity and patriarchy keep men in an unhealthy box, and how we can break free from that box.

Most importantly, Bryan made sure that he didn’t just speak in the theoretical or philosophical. He shared tools, steps, exercises, and processes you can use to address the issues that were raised in this interview. 

I’m telling you, we went in on this episode. 

Here’s my suggestion: hit play and brace yourself. 

You can learn more about 𝐃𝐫. 𝐁𝐫𝐲𝐚𝐧 𝐌𝐜𝐄𝐥𝐝𝐞𝐫𝐫𝐲 through his website www.bryanmcelderry.com/; or you can follow him on IG www.instagram.com/drmcelderry/.

Listen to "Having The Courage To Ask Bigger Questions With 𝐃𝐫. 𝐁𝐫𝐲𝐚𝐧 𝐌𝐜𝐄𝐥𝐝𝐞𝐫𝐫𝐲" on Spreaker.

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.