Facebook Ads, Leadership, and Flourishing With Monica Louie

Original Air Date: October 22, 2020

I love getting to interview people who are grounded in their own genius. 

Yes, the tactical knowledge and tools that I learn about are amazing – sometimes they’re life changing. 

What I really love about these sorts of people, though, is how they emphasize the ability we all have to truly live our own greatness. 

Boldly.

This week’s guest, Monica Louie, is all of that and more. 

Monica is a Facebook and Instagram ads strategist who helps ambitious online entrepreneurs increase their impact with high-converting ads. 

You may have heard her on the Smart Passive Income Podcast, the Boss Mom Podcast, the Art of Online Business Podcast, or her own podcast, Flourish to 7 Figures. 

Along with her premium agency, Team Flourish, Louie manages ads for 6- and 7-figure online business owners, has managed more than $2 million in ad spend, and has taught hundreds to successfully run their own ads through her online training program, Flourish with Facebook Ads. 

Whether you are looking for epic strategies for running Facebook ads, or really have no interest in running an ad, you will draw something valuable from this conversation. 

Yes, we went all in on FB/IG marketing tactics. 

But we also talked about Monica’s journey from being in massive debt to building her dream company. 

Monica shared huge insights on leadership, building a team, cultivating a growth mindset, and how to bring your vision to life. 

I’m telling you – Monica is a genius, and it shines through in this interview. 

Do yourself this favor and dive into this episode. 

Yeah? 

Yeah. 

Alright then. 

And if you’re looking for the free resource Monica created just for T.H.E. Celebration family - head here.

Monica’s links: 

Flourish to 7 Figures podcast.

Flourish with Facebook Ads.

tomearl.me/ml.

Listen to "Facebook Ads, Leadership, and Flourishing With Monica Louie" on Spreaker.

End-to-End Marketing and Rigorous Thinking With Wes Kao

Original Air Date: January 25, 2021

To become a strong marketer, you must develop a skillset that extends beyond just “marketing.”

This could include a knowledge of human psychology, design aesthetics, analyzing data, how to create & publish content, or an assortment of other skills. 

This empowers you to be able to bring your vision to life because you are able to execute it every step of the way. 

This week’s guest, Wes Kao, has coined a term to perfectly describe this marketer. 

She calls this an ‘End-to-end marketer.’ 

Wes explains that an end-to-end marketer can “have a vision, can develop a strategy, and can execute to bring their idea to life.”

During our interview together, Wes offers key insight into how being an end-to-end marketer is becoming a necessary skillset in today’s marketplace. 

Wes Kao has the hands-on experience to back up her insights. 

Wes Kao is a marketer who helps B2C brands launch new products and create new categories.

Previously, she was the co-creator and Executive Director @ Seth Godin's altMBA where she helped thousands of change agents level up. In the past fifteen years, she has launched 150+ products, features, and campaigns @ Flite (acq Snapchat), BareMinerals, L’Oreal, and Gap 👖.

Now she works with CEOs at companies like Poo~Pourri 💩, Outlier.org (from the co-founder of MasterClass) 🎓, Shaftesbury (creators of Slasher on Netflix) 🔪, Professor Scott Galloway 👓, Tandem Diabetes 💉, Morning Brew ☕️, and other incredible clients.

Wes believes that the “best product doesn’t always win. It’s our responsibility to help people care.” 

I know that this last line is going to resonate with many of us.  

If you are a part of this community, I know you have a product or service that will genuinely empower and transform the lives of your customers. 

Our job is to empower you to have the marketing skills that ensure your customer chooses your product over the inferior alternatives. 

This week’s episode with Wes Kao is going to offer you tangible steps and tools to make that happen. 

Do yourself this favor: 

Hit play. :) 

P.S. 

I highly suggest you check out these two blogs posts from Wes: 

The Rise of End-to-End Marketer & 

To Become A Better Marketer Study These Non Marketing Topics 

tomearl.me/wk

Listen to "End-to-End Marketing and Rigorous Thinking With Wes Kao" on Spreaker.

Go With the Fear & Grow With Dijana Llugolli

Original Air Date: October 14, 2020

It is vital to cultivate a healthy relationship with fear and failure. 

Yeah. 

I know.

Easier said than done. 

In order to live this truth, I have to recommit to it every single day. 

Because every single day fear makes itself known. 

I feel it as a tight knot in my stomach. 

Tension in my shoulders. 

I recognize it in my defensiveness. 

When I’m short with people. 

I see it clearly during the times where I would rather be right than happy. 

Where I fight for my limiting beliefs. 

Fear would have me clutch the painful familiar rather than embrace the liberating unknown. 

I have learned it isn’t possible to get rid of fear.

Or to vision board it away. 

Instead, I must accept it as part of my present experience. 

Without resistance. 

Without fighting it. 

Just observe it. 

And little by little, its grip releases. 

A huge factor in this journey is being conscious of the voices I let into my head. 

I want to be really intentional that I am ingesting words and energy that contribute to a growth mindset. 

That is why I am so intentional of the guests I share with you each week on T.H.E. Celebration. 

On that note, this week's guest, Dijana Llugolli, is a rock star when it comes to fear and growth. 

Diana Dijana Llugolli is a leading success and business coach in Scandinavia with a client base in 23 different countries. Her story as an online marketer, coach, and speaker started in March 2018, when she burned out, nearly divorced, and, on the verge of giving up, decided to make a pivotal change in her business. 

After that rock bottom, she became obsessed with working smarter rather than harder, and she is now the go-to expert for female entrepreneurs who are ready to make more impact, influence, and income. 

Her genius lies in her knowledge of automation, systems, and funnels – and now, she is on a mission to support a million women to be, do, and have whatever they desire. To live their version of a Freedom Lifestyle.

I had so many “aha!”s while recording this episode, and I’ve been really excited for its release! 

At the root of our goals, our intentions, and our visions is our mindset. 

This conversation with Dijana is going to serve you in such a big way. 

So take a deep breath. 

Exhale. 

And then hit play. 

Let’s do this. 

You can connect with her on Instagram.

tomearl.me/gwfg

Listen to "Go With the Fear & Grow With Dijana Llugolli" on Spreaker.

Disability Awareness & Making An Impact With Catarina Rivera

How often have you reflected upon your biases, assumptions and misunderstanding of disabled people?

This week we are joined by DEI consultant and stigma smasher Catarina Rivera.

Caterina is the founder of Blindish Latina, a platform smashing disability stigmas through storytelling, advocacy, and training.

She is also a member of Respect Ability's National Disability Speakers Bureau.

Catarina illuminates this important conversation and provides knowledge and actions we can all take and shares with us about the many twists and turns she has taken on her own journey.

As we celebrate Disability Employment Awareness Month and Latin Heritage Month, it’s appropriate to listen as Caterina shares with us ways we can work to be more inclusive 365 days of the year.

Honestly, I learned so much during this interview.

🎧 Ready to listen? Let’s go!

You can watch or listen here: www.tomearl.me/cr

Follow Catarina on Instagram.

Learn more on her website.

Listen to "Disability Awareness & Making An Impact With Catarina Rivera" on Spreaker.

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.

End-to-End Marketing and Rigorous Thinking With Wes Kao

To become a strong marketer, you must develop a skillset that extends beyond just “marketing.”

This could include a knowledge of human psychology, design aesthetics, analyzing data, how to create & publish content, or an assortment of other skills. 

This empowers you to be able to bring your vision to life because you are able to execute it every step of the way. 

This week’s guest, Wes Kao, has coined a term to perfectly describe this marketer. 

She calls this an ‘End-to-end marketer.’ 

Wes explains that an end-to-end marketer can “have a vision, can develop a strategy, and can execute to bring their idea to life.”

During our interview together, Wes offers key insight into how being an end-to-end marketer is becoming a necessary skillset in today’s marketplace. 

Wes Kao has the hands-on experience to back up her insights. 

Wes Kao is a marketer who helps B2C brands launch new products and create new categories.

Previously, she was the co-creator and Executive Director @ Seth Godin's altMBA where she helped thousands of change agents level up. In the past fifteen years, she has launched 150+ products, features, and campaigns @ Flite (acq Snapchat), BareMinerals, L’Oreal, and Gap 👖.

Now she works with CEOs at companies like Poo~Pourri 💩, Outlier.org (from the co-founder of MasterClass) 🎓, Shaftesbury (creators of Slasher on Netflix) 🔪, Professor Scott Galloway 👓, Tandem Diabetes 💉, Morning Brew ☕️, and other incredible clients.

Wes believes that the “best product doesn’t always win. It’s our responsibility to help people care.” 

I know that this last line is going to resonate with many of us.  

If you are a part of this community, I know you have a product or service that will genuinely empower and transform the lives of your customers. 

Our job is to empower you to have the marketing skills that ensure your customer chooses your product over the inferior alternatives. 

This week’s episode with Wes Kao is going to offer you tangible steps and tools to make that happen. 

Do yourself this favor: 

Hit play. :) 

P.S. 

I highly suggest you check out these two blogs posts from Wes: 

The Rise of End-to-End Marketer

& 

To Become A Better Marketer Study These Non Marketing Topics 

Listen to "End-to-End Marketing and Rigorous Thinking With Wes Kao" on Spreaker.

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.

Facebook Ads, Leadership, and Flourishing With Monica Louie

I love getting to interview people who are grounded in their own genius. 

Yes, the tactical knowledge and tools that I learn about are amazing – sometimes they’re life changing. 

What I really love about these sorts of people, though, is how they emphasize the ability we all have to truly live our own greatness. 

Boldly.

This week’s guest, Monica Louie, is all of that and more. 

Monica is a Facebook and Instagram ads strategist who helps ambitious online entrepreneurs increase their impact with high-converting ads. 

You may have heard her on the Smart Passive Income Podcast, the Boss Mom Podcast, the Art of Online Business Podcast, or her own podcast, Flourish to 7 Figures. 

Along with her premium agency, Team Flourish, Louie manages ads for 6- and 7-figure online business owners, has managed more than $2 million in ad spend, and has taught hundreds to successfully run their own ads through her online training program, Flourish with Facebook Ads. 

Whether you are looking for epic strategies for running Facebook ads, or really have no interest in running an ad, you will draw something valuable from this conversation. 

Yes, we went all in on FB/IG marketing tactics. 

But we also talked about Monica’s journey from being in massive debt to building her dream company. 

Monica shared huge insights on leadership, building a team, cultivating a growth mindset, and how to bring your vision to life. 

I’m telling you – Monica is a genius, and it shines through in this interview. 

Do yourself this favor and dive into this episode. 

Yeah? 

Yeah. 

Alright then. 

And if you’re looking for the free resource Monica created just for T.H.E. Celebration family - here’s the link

Monica’s links: 

Flourish to 7 Figures podcast:

Flourish with Facebook Ads:

Listen to "Facebook Ads, Leadership, and Flourishing With Monica Louie" on Spreaker.

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.

Go With the Fear & Grow With Dijana Llugolli

It is vital to cultivate a healthy relationship with fear and failure. 

Yeah. 

I know.

Easier said than done. 

In order to live this truth, I have to recommit to it every single day. 

Because every single day fear makes itself known. 

I feel it as a tight knot in my stomach. 

Tension in my shoulders. 

I recognize it in my defensiveness. 

When I’m short with people. 

I see it clearly during the times where I would rather be right than happy. 

Where I fight for my limiting beliefs. 

Fear would have me clutch the painful familiar rather than embrace the liberating unknown. 

I have learned it isn’t possible to get rid of fear.

Or to vision board it away. 

Instead, I must accept it as part of my present experience. 

Without resistance. 

Without fighting it. 

Just observe it. 

And little by little, its grip releases. 

A huge factor in this journey is being conscious of the voices I let into my head. 

I want to be really intentional that I am ingesting words and energy that contribute to a growth mindset. 

That is why I am so intentional of the guests I share with you each week on T.H.E. Celebration. 

On that note, this week's guest, Dijana Llugolli, is a rock star when it comes to fear and growth. 

Diana Dijana Llugolli is a leading success and business coach in Scandinavia with a client base in 23 different countries. Her story as an online marketer, coach, and speaker started in March 2018, when she burned out, nearly divorced, and, on the verge of giving up, decided to make a pivotal change in her business. 

After that rock bottom, she became obsessed with working smarter rather than harder, and she is now the go-to expert for female entrepreneurs who are ready to make more impact, influence, and income. 

Her genius lies in her knowledge of automation, systems, and funnels – and now, she is on a mission to support a million women to be, do, and have whatever they desire. To live their version of a Freedom Lifestyle.

I had so many “aha!”s while recording this episode, and I’ve been really excited for its release! 

At the root of our goals, our intentions, and our visions is our mindset. 

This conversation with Dijana is going to serve you in such a big way. 

So take a deep breath. 

Exhale. 

And then hit play. 

Let’s do this. 

You can connect with Dijana  on Instagram @dijanallugolli

Listen to "Go With the Fear & Grow With Dijana Llugolli" on Spreaker.

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.

Living Your Most Pleasurable Life With Kimra Luna

Imagine you have a million dollar business. 

Imagine you have a multi-million dollar business that took you years to build.  

Everyday you get to empower amazing people.

You’re living the dream. 

And loving it. 

Until one day - you’re not. 

Inside you start to feel a calling to serve a new mission. 

That inner-voice grows until it becomes a choir singing it is time to change direction. 

Would you have the courage to walk away from this super successful company that has brought you notoriety, wealth, and an enormous audience? 

This was the crossroads this week’s guest, Kimra Luna, found herself about a year ago. 

If you Google ‘Kimra Luna’ you’ll find a number of articles, including Forbes and Business Insider, detailing Kimra’s journey from “Welfare To $1M [Business Owner].”

As someone who has been in the entrepreneur community for a decade, Kimra’s name was one of the first you’d come across when looking for tips to start your business. 

A few months ago, I was on Facebook and saw Kimra post a Google drive folder that gave everyone complete access to her entire course curriculum, modules and resources. 

Previously you would have paid thousands of dollars to access this kind of content from Kimra. 

And now - it was all there - with the message from Kimra that she is leaving the business coaching world and embarking on her new mission a cosmic sensuality coach and pleasure activist.

I immediately messaged Kimra asking if she’d be open to sitting down for an interview to share her story and her journey. 

As you meant imagine - this turned out to be one of my favorite interviews of all time. 

Yes - Kimra shares details on what led to her decision. 

But the majority of this episode goes all in on the vital, important, and necessary mission and business that Kimra has launched. 

We talked about healing from trauma, sex, love, relationships, music, sensuality, self-love and activism.  Topics she covers every week on her podcast and Youtube channel.

Kimra took a deep dive into the core component of her new signature program - 30 Days of Slowing The Eff Down - and you discover your deepest desires, connect with your personal pleasure and shed the shame so you can channel your inner creatrix and live the life you deserve. 

I’m telling you - this episode is a must-listen!

Please do yourself the favor if absorbing the knowledge, compassion and tools Kimra openly shares during this episode. 

Alright.  This was the longest writeup ever - I know. 

Time to stop reading and start listening. 

Hit play.

Here we go.  

You can find her works at kimraluna.com or on Instagram at @kimraluna

Listen to "Living Your Most Pleasurable Life With Kimra Luna" on Spreaker.

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.

An Interview With My Dad

I have been reflecting upon fatherhood ever since… you know… becoming a father. So I knew this would have to be one of the replays I dusted off and brought back to life. 

In May of 2017, I had the opportunity to sit down with my dad for an interview. It’s an episode I treasure and hold dear.  

As a result, it is my honor to share it with you this week.  

Here’s the original writeup: 

I'm so excited that my dad, Tom Earl Sr., joined me for an interview this week!  My dad and I have a special relationship that I am so grateful for.  Not only is he my dad, but he is also my friend, my mentor, an inspiration, and one of my heroes. 

My dad is super humble, so let me brag for a second: he's a self-taught artist and landscape architect, a Vietnam veteran, he raised my oldest sister as a single dad, he started his own business back before it was cool to be an entrepreneur, and he's my dad :).

It took me over a year to convince my dad to do this interview.  And it was well worth the wait.

On this week's episode: My dad shares some cool stories about my childhood and what it's like to be my dad. We also talked about his own personal life journey. Dad imparted some great knowledge about life, entrepreneurship, being unafraid of failure, following passions, and never giving up.

Check out this very personal conversation between my dad and I!

Listen to "An Interview With My Dad" on Spreaker.

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.

Conversations on Ending Fatphobia With Dr. Jeannine Gailey

Did you know fatphobia bias is the top implicit bias of Americans? This week, I have the pleasure of talking with Dr. Jeannine Gailey, who specializes in gender and deviance.

Her research and teaching interests include sociology of the body, fat or critical weight studies, sexualities, gender, and organizational deviance. We talked about the history of fat bias and being fat and the effect that body-size privilege has on all of us.

If you always suspected there was an unspoken prejudice against those who didn't fit the mold that our culture deems appropriate, you’ll definitely want to listen to Dr. Gailey as she shares her knowledge about diet culture and discrimination and the Fat Acceptance Community. 

Dr. Gailey recently guest-edited two special issues for the journal Fat Studies: An Interdisciplinary Journal of Body Weight and Society. Her monograph, The Hyper(in)visible Fat Woman, was published by Palgrave Macmillan in 2014.

In addition, her work has appeared in journals such as Fat Studies, Social Psychology Quarterly, Deviant Behavior, Qualitative Research, and the Journal of Gender Studies. In 2015, Gailey received the WGST Claudia Camp Research and Creative Activity Award for her work on the stigma and marginalization women of size experience in society.

Listen to "Conversations on Ending Fatphobia With Dr. Jeannine Gailey" on Spreaker.

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.