steps

Having The Courage To Ask Bigger Questions With 𝐃𝐫. 𝐁𝐫𝐲𝐚𝐧 πŒπœπ„π₯𝐝𝐞𝐫𝐫𝐲

Original Air Date: August 10, 2020

Imagine coming home from work only to find that your partner of 7 years has completely moved out of the home you shared together.  

No warning. No note. No discernible reason.  

Just the empty space where that person’s furniture, clothes, dishes, and presence once were. 

Ok. Now let’s jump back one year. 

Let’s say you were to study your ass off for years. You go through the rigorous and grueling process of medical rotations. You walk across the stage to receive your pharmacy doctorate – only to realize less than 1 year later that this profession isn’t for you. 

We all have an origin story. 

These are just two of the life events that this week’s guest, 𝐃𝐫. 𝐁𝐫𝐲𝐚𝐧 πŒπœπ„π₯𝐝𝐞𝐫𝐫𝐲 shared with us in this powerful episode. 

This interview is personal.  

It is vulnerable.

It is transparent. 

It is real.

𝐃𝐫. 𝐁𝐫𝐲𝐚𝐧 lives the truth that he shares as a holistic life coach, business mentor, and speaker. The core premise of his work is to empower and teach each person he encounters to take control of their mind, body, and life by investing in themselves.

I promise you: you will not regret jumping into this episode. It’ll be a cool pool on a hot summer’s day. 

We got real as we talked about mental health, social justice, neuro-linguistic programming, self-awareness, how to transition from loss, and how to move forward when your world falls out from underneath you. 

Bryan and I also went deep on men and mental health. We talked about how toxic masculinity and patriarchy keep men in an unhealthy box, and how we can break free from that box.

Most importantly, Bryan made sure that he didn’t just speak in the theoretical or philosophical. He shared tools, steps, exercises, and processes you can use to address the issues that were raised in this interview. 

I’m telling you, we went in on this episode. 

Here’s my suggestion: hit play and brace yourself. 

You can learn more about 𝐃𝐫. 𝐁𝐫𝐲𝐚𝐧 πŒπœπ„π₯𝐝𝐞𝐫𝐫𝐲 through his website; or you can follow him on Instagram

tomearl.me/bm

Copywriting, Mindfulness, and Courage With Jo Mckee

Original Air Date: October 12, 2020

Communication is a top-shelf skill that every entrepreneur must master. 

If you have an important mission, movement, product, or business, the ability to connect with your audience is vital. 

Verbal and nonverbal communication is absolutely essential. 

But what is often overlooked is copywriting.  

Copywriting, and the ability to move people with your words, is so crucial.  

Are you with me? 

Because if so, we’re in luck. 

This week’s guest, Jo McKee, is both a phenomenal teacher of copy and a master copywriter herself. 

Jo Mckee is the founder of McKee Creative, a marketing agency with a mission to connect clients with their customers. Jo has also just released Copywriting for Profit – the hands-on system to train agency team members as in-house copywriters.

Throughout the interview, Jo shares with us templates, tools, and strategies you can use to write with persuasion and authenticity. 

Most importantly, Jo shares with us how to write in a way that centers your audience as the heroes of the story rather than yourself.

This episode is about more than just the written word. 

We also go all in on the importance of mindset, courage, and emotional intelligence. 

I am always eager to learn how accomplished entrepreneurs move through challenges, cope with stress, and continue to perform at the highest level. 

Jo offers advice on all of this and more. 

I’m telling you, this episode is packed with holistic insights and action steps you can take right now. 

tomearl.me/jm

End-to-End Marketing and Rigorous Thinking With Wes Kao

Original Air Date: January 25, 2021

To become a strong marketer, you must develop a skillset that extends beyond just β€œmarketing.”

This could include a knowledge of human psychology, design aesthetics, analyzing data, how to create & publish content, or an assortment of other skills. 

This empowers you to be able to bring your vision to life because you are able to execute it every step of the way. 

This week’s guest, Wes Kao, has coined a term to perfectly describe this marketer. 

She calls this an β€˜End-to-end marketer.’ 

Wes explains that an end-to-end marketer can β€œhave a vision, can develop a strategy, and can execute to bring their idea to life.”

During our interview together, Wes offers key insight into how being an end-to-end marketer is becoming a necessary skillset in today’s marketplace. 

Wes Kao has the hands-on experience to back up her insights. 

Wes Kao is a marketer who helps B2C brands launch new products and create new categories.

Previously, she was the co-creator and Executive Director @ Seth Godin's altMBA where she helped thousands of change agents level up. In the past fifteen years, she has launched 150+ products, features, and campaigns @ Flite (acq Snapchat), BareMinerals, L’Oreal, and Gap πŸ‘–.

Now she works with CEOs at companies like Poo~Pourri πŸ’©, Outlier.org (from the co-founder of MasterClass) πŸŽ“, Shaftesbury (creators of Slasher on Netflix) πŸ”ͺ, Professor Scott Galloway πŸ‘“, Tandem Diabetes πŸ’‰, Morning Brew β˜•οΈ, and other incredible clients.

Wes believes that the β€œbest product doesn’t always win. It’s our responsibility to help people care.” 

I know that this last line is going to resonate with many of us.  

If you are a part of this community, I know you have a product or service that will genuinely empower and transform the lives of your customers. 

Our job is to empower you to have the marketing skills that ensure your customer chooses your product over the inferior alternatives. 

This week’s episode with Wes Kao is going to offer you tangible steps and tools to make that happen. 

Do yourself this favor: 

Hit play. :) 

P.S. 

I highly suggest you check out these two blogs posts from Wes: 

The Rise of End-to-End Marketer

To Become A Better Marketer Study These Non Marketing Topics 

tomearl.me/wk

End-to-End Marketing and Rigorous Thinking With Wes Kao

To become a strong marketer, you must develop a skillset that extends beyond just β€œmarketing.”

This could include a knowledge of human psychology, design aesthetics, analyzing data, how to create & publish content, or an assortment of other skills. 

This empowers you to be able to bring your vision to life because you are able to execute it every step of the way. 

This week’s guest, Wes Kao, has coined a term to perfectly describe this marketer. 

She calls this an β€˜End-to-end marketer.’ 

Wes explains that an end-to-end marketer can β€œhave a vision, can develop a strategy, and can execute to bring their idea to life.”

During our interview together, Wes offers key insight into how being an end-to-end marketer is becoming a necessary skillset in today’s marketplace. 

Wes Kao has the hands-on experience to back up her insights. 

Wes Kao is a marketer who helps B2C brands launch new products and create new categories.

Previously, she was the co-creator and Executive Director @ Seth Godin's altMBA where she helped thousands of change agents level up. In the past fifteen years, she has launched 150+ products, features, and campaigns @ Flite (acq Snapchat), BareMinerals, L’Oreal, and Gap πŸ‘–.

Now she works with CEOs at companies like Poo~Pourri πŸ’©, Outlier.org (from the co-founder of MasterClass) πŸŽ“, Shaftesbury (creators of Slasher on Netflix) πŸ”ͺ, Professor Scott Galloway πŸ‘“, Tandem Diabetes πŸ’‰, Morning Brew β˜•οΈ, and other incredible clients.

Wes believes that the β€œbest product doesn’t always win. It’s our responsibility to help people care.” 

I know that this last line is going to resonate with many of us.  

If you are a part of this community, I know you have a product or service that will genuinely empower and transform the lives of your customers. 

Our job is to empower you to have the marketing skills that ensure your customer chooses your product over the inferior alternatives. 

This week’s episode with Wes Kao is going to offer you tangible steps and tools to make that happen. 

Do yourself this favor: 

Hit play. :) 

P.S. 

I highly suggest you check out these two blogs posts from Wes: 

The Rise of End-to-End Marketer

To Become A Better Marketer Study These Non Marketing Topics 

instagram.png

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.

Copywriting, Mindfulness, and Courage With Jo Mckee

Communication is one of the top skills every entrepreneur must master. 

If you have an important mission, movement, product or businessβ€”the ability to connect with your audience is vital. 

Verbal and nonverbal communication are absolutely essential. 

But what is often overlooked is copywriting.  

Copywriting, the ability to move people with your written words, is so crucial.  

Are you with me? 

Because we’re in luck. 

This week’s guest, Jo McKee, is both a master copywriter herself and a phenomenal teacher of copy. 

Jo Mckee is the founder of McKee Creative, a marketing agency with a mission to connect clients with their customers. Jo has also just released Copywriting for Profitβ€”the hands-on system to train agency team members as in-house copywriters.

Throughout the interview, Jo shares with us templates, tools, and strategies you can use to write with persuasion and authenticity. 

Most importantly, Jo shares with us how to write in a way that centers your audience as the heroes of the story rather than on ourselves.

This episode is about more than just the written word. 

We also go all-in on the importance of mindset, courage, and emotional intelligence. 

I am always eager to learn from accomplished entrepreneurs how they move through challenges, cope with stress, and continue to perform at the highest level. 

Jo offers advice on all of this, and more. 

I’m telling you, this episode is packed with holistic insights and actions, steps you can take right now. 

You can connect with Jo on:

McKee Creative.

Copywriting for Profit.

Your Ads on Demand.

Jo Mckee podcast .png

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.

Having The Courage To Ask Bigger Questions With 𝐃𝐫. 𝐁𝐫𝐲𝐚𝐧 πŒπœπ„π₯𝐝𝐞𝐫𝐫𝐲

Imagine coming home from work only to find that your partner of 7 years has completely moved out of the home you shared together.  

No warning. No note. No discernible reason.  

Just the empty space where that person’s furniture, clothes, dishes, and presence once were. 

Ok. Now let’s jump back one year. 

Let’s say you were to study your ass off for years. You go through the rigorous and grueling process of medical rotations. You walk across the stage to receive your pharmacy doctorate – only to realize less than 1 year later that this profession isn’t for you. 

We all have an origin story. 

These are just two of the life events that this week’s guest, 𝐃𝐫. 𝐁𝐫𝐲𝐚𝐧 πŒπœπ„π₯𝐝𝐞𝐫𝐫𝐲, shared with us in this powerful episode. 

This interview is personal.  

It is vulnerable.

It is transparent. 

It is real.

𝐃𝐫. 𝐁𝐫𝐲𝐚𝐧 lives the truth that he shares as a holistic life coach, business mentor, and speaker. The core premise of his work is to empower and teach each person he encounters to take control of their mind, body, and life by investing in themselves.

I promise you: you will not regret jumping into this episode. It’ll be a cool pool on a hot summer’s day. 

We got real as we talked about mental health, social justice, neuro-linguistic programming, self-awareness, how to transition from loss, and how to move forward when your world falls out from underneath you. 

Bryan and I also went deep on men and mental health. We talked about how toxic masculinity and patriarchy keep men in an unhealthy box, and how we can break free from that box.

Most importantly, Bryan made sure that he didn’t just speak in the theoretical or philosophical. He shared tools, steps, exercises, and processes you can use to address the issues that were raised in this interview. 

I’m telling you, we went in on this episode. 

Here’s my suggestion: hit play and brace yourself. 

You can learn more about 𝐃𝐫. 𝐁𝐫𝐲𝐚𝐧 πŒπœπ„π₯𝐝𝐞𝐫𝐫𝐲 through his website www.bryanmcelderry.com/; or you can follow him on IG www.instagram.com/drmcelderry/.

Bryan Podcast.jpg

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.