master

Do Things That Don’t Scale (It’s the Secret to Scaling) With Crysta Tyus

Original Air Date: February 22, 2021

The way to differentiate yourself in today’s economy is by investing time and resources in things that don’t scale.

Deep listening + building lasting relationships will always = a fantastic customer experience. This is at the center of my conversation with this week’s return guest - Tech Founder and Millionaire Business Coach - Crysta Tyus.

As a refresher, Crysta Tyus is an online marketing consultant who helps service-based businesses get clients from social media, master sales without being salesy, and build multiple 6-figure businesses.

Crysta’s episode, which was released 1 year ago, is in our top 3 most listened to episodes from our almost 300 episode catalog.

‘How can I scale this and fast?’ is the question many entrepreneurs are pondering these days. 

Sadly, it often leads to a low-quality customer experience.  

What many business owners find is that when they start to scale, they water down the magic that brought them their initial success in the first place. 

That is because many businesses are willing to trade speed in exchange for real human touchpoints. 

Crysta shares with us how she has been able to build a 7 figure business and create a technology company, all without sacrificing building authentic connections with her customers. 

Deep listening and having actual conversations with your customers are what Crysta believes will give you an unfair advantage over your competitors. 

Over this past year, Crysta has also developed, designed, and launched an app that is able to add even greater value to her customers. 

Crysta shares with us the lessons she has learned serving as the CEO of a technology company, and the insights we can all take away no matter what industry we work in. 

This was a very special episode. 

Crysta and I also have real conversations on mindset, limiting beliefs, self-doubt, believing in yourself, and the power of being a visionary. 

I promise you will walk away transformed after listening to this episode. 

Do yourself the favor. 

Hit play. 

.P.S.

You can follow Crysta on Instagram or watch her on YouTube.

You can check out my past episode with Crysta here.

http://tomearl.me/ct

The Art & Science of Storytelling

You know that feeling at the end of a Netflix episode where you MUST find out what happens next? It makes you skip the end credits to get straight to the next episode and if there isn’t one… 

….you immediately google release dates of the next season because you just. can’t. wait. 

Why does that happen? 

The answer might surprise you…

There’s actually a neurobiological reaction that takes place within us called the ‘cliffhanger effect.”

So what does this mean for our work?

There’s an art to telling a great story. And at the same time, there is a science to what happens within our nervous system when we experience a great story. 

So every great storyteller must master both the art and science of storytelling. 

Whether you’re planning a presentation at work, raising money for your nonprofit, creating a movement for an important cause, or trying to connect with your customers…

...it all comes down to good storytelling. 

In this week’s episode, I share with you 3 ways you can improve your storytelling skills. 

And how the 3 neurobiological reactions these storytelling tactics will create within your audience members. 

Tune in to learn the biggest secrets of good storytelling you don’t know yet...

Let’s do it. 

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If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.

Do Things That Don’t Scale (It’s the Secret to Scaling) With Crysta Tyus

The way to differentiate yourself in today’s economy is by investing time and resources in things that don’t scale. 

Deep listening + building lasting relationships will always = a fantastic customer experience. 

This is at the center of my conversation with this week’s return guest - Tech Founder and Millionaire Business Coach - Crysta Tyus.  

As a refresher, Crysta Tyus is an online marketing consultant who helps service-based businesses get clients from social media, master sales without being salesy, and build multiple 6-figure businesses. 

Crysta’s episode, which was released 1 year ago, is in our top 3 most listened to episodes from our almost 300 episode catalog.

‘How can I scale this and fast?’ is the question many entrepreneurs are pondering these days. 

Sadly, it often leads to a low-quality customer experience.  

What many business owners find is that when they start to scale, they water down the magic that brought them their initial success in the first place. 

That is because many businesses are willing to trade speed in exchange for real human touchpoints. 

Crysta shares with us how she has been able to build a 7 figure business and create a technology company, all without sacrificing building authentic connections with her customers. 

Deep listening and having actual conversations with your customers is what Crysta believes will give you an unfair advantage over your competitors. 

Over this past year, Crysta has also developed, designed and launched an app that is able to add even greater value to her customers. 

Crysta shares with us the lessons she has learned serving as the CEO of a technology company, and the insights we can all take away no matter what industry we work in. 

This was a very special episode. 

Crysta and I also have real conversations on mindset, limiting beliefs, self-doubt, believing in yourself, and the power of being a visionary. 

I promise you will walk away transformed after listening to this episode. 

Do yourself the favor. 

Hit play. 

P.S.

You can follow Crysta on Instagram or watch her on YouTube

You can check out my past episode with Crysta here. 

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If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.