Purpose Driven Sales & Marketing With Cody May

Original Air Date: April 12, 2021

There are people who are just pure geniuses at marketing. 

And then there are people who are genuinely amazing human beings. 

I’m going, to be honest - it is rare to see these qualities overlap. 

My guest this week, Cody May, is one of those truly special people who is both a genius at marketing and a kind and gracious person. 

Having been in this industry for a while, I can tell you, it is refreshing. 

On top of that, you’re going to get the chance to learn some seriously valuable marketing, sales, and entrepreneurial insights. 

Cody is the co-founder of Create Your Purpose, a motivational and uplifting brand to help people find their purpose and experience fulfillment throughout life. 

He is also the COO of the full-service digital marketing agency StudioPTBO. 

In this interview, we cover everything from marketing psychology, what’s working in Facebook Ads Land, how to book calls and the blueprint for a successful sales call. 

Like me, Cody believes in relationship centered marketing. 

His commitment to living a purposeful life shines through in the advice he offers to all of us on this episode. 

Trust me, this is a must listen. 

Do yourself this favor. 

And hit play. 

You rock. 

You can learn more about Cody here.

tomearl.me/cm

Listen to "Purpose Driven Sales & Marketing With Cody May" on Spreaker.

Writing Emails That Convert with Samar Owais

Original Air Date: May 18, 2018

Let’s say you were to ask Samar Owais to be your copywriter, and to sprinkle her magic on your email sequences. You’d need to be prepared to cut a check with a lot of zeros. 

In other words, Samar is a seriously sought after copywriter who crafts emails that convert lurkers into customers – then into repeat customers, and finally into raving fans. 

If you are an entrepreneur – from any industry – you need to be tapping into the full potential of your email list.

On this week’s episode, Samar really breaks down the ins and outs of writing email sequences. Whether we’re talking about a sales sequence, nurture sequence, abandoned cart sequence, whatever: if you’re sending it by email, she drops the gems on this one. 

This episode is especially for the folks who are sick of staring at a blank screen when trying to craft an email. Plus, Samar gives you series insights into the research you need to do before you even start writing your first email. 

Samar’s insight is really meant to empower you with the tools you need, so you can ultimately work with clients and customers that excite you and allow you to raise your prices. 

Now if you’re thinking, “wow Tom, I’m not sure I can do 60 minutes of geeking out about email copywriting.” Don’t worry. I got you. 

Samar and I also discussed: 

- Entrepreneurial mindset

- How to overcome challenges and adversity, especially when trying to pivot from one job to the next

- Owning your identity especially in the face of bias and/or discrimination

- Activating your innate power

- Communicating with passion, purpose and clarity

All this to say: do yourself the favor of hitting play on this epic interview. Samar delivers serious value and offers some amazing insights. 

Here we go. 

You can get in touch with Samar from her website.

Listen to "Writing Emails That Convert with Samar Owais" on Spreaker.

“I Was Not What They Expected” With Dr. Kikanza Nuri-Robins

Sometimes you just don’t fit in. What should you do then?

Explore this intriguing topic with us as we chat with our very special guest, Dr. Kikanza Nuri-Robins, author of several books including Fish Out of Water.As someone who never fit into a particular group, she became a force for awareness and change.

For years, she’s been an amazing advocate for justice, equity, and inclusion, for hundreds of organizations across the country and continues to teach companies how to create a healthy corporate culture for all employees. 

When asked to describe herself in 6 words, she replied: ”I was not what they expected.”

Come by to hear our discussion where we go deeper on what it’s like to feel like someone who doesn’t belong and how we can play our part to help society become more inclusive.

🎧 Ready to listen?

Head over to: www.tomearl.me/knr.

Check out Dr. Kikanza Nuri-Robins’ books and how you can work with her here.

Listen to "“I Was Not What They Expected” With Dr. Kikanza Nuri-Robins" on Spreaker.

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.

Compassionate Survival & Dancing Through Healing With Jayson James and Lydiana Garcia

When was the last time you danced out all your feelings?

We’re all doing a bit of “surviving” after the last few years… and we could all use a little extra love.

You MUST listen to our special episode that can only be described as POWERFUL as we went really deep with Jayson James and Lydiana Garcia about being strong and vulnerable and what it takes to keep going.

Lydiana is a therapist and healer, using her passion for dancing to support trauma survivors. She describes herself as a mom, healer, dancer, spirit, teacher, and student. 

Jayson describes themself as compassionate, warm, bright, survivor, loving, and balanced.

This is one amazing discussion you won’t want to miss.

🎧 Ready to listen?

Go to: www.tomearl.me/jl

After the episode, hang out with our guests on Instagram!

Jayson.

Lydiana.

Listen to "Compassionate Survival & Dancing Through Healing With Jayson James and Lydiana Garcia" on Spreaker.

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.

Purpose Driven Sales & Marketing With Cody May

There are people who are just pure geniuses at marketing. 

And then there are people who are genuinely amazing human beings. 

I’m going, to be honest - it is rare to see these qualities overlap. 

My guest this week, Cody May, is one of those truly special people who is both a genius at marketing, and a kind and gracious person. 

Having been in this industry for a while, I can tell you, it is refreshing. 

On top of that, you’re going to get the chance to learn some seriously valuable marketing, sales, and entrepreneurial insights. 

Cody is the co-founder of Create Your Purpose, a motivational and uplifting brand to help people find their purpose and experience fulfillment throughout life. 

He is also the COO of the full-service digital marketing agency StudioPTBO. 

In this interview, we cover everything from marketing psychology, what’s working in Facebook Ads Land, how to book calls, and the blueprint for a successful sales call. 

Like me, Cody believes in relationship centered marketing. 

His commitment to living a purposeful life shines through in the advice he offers to all of us on this episode. 

Trust me, this is a must listen. 

Do yourself this favor. 

And hit play. 

You rock. 

You can learn more about Cody here.

Listen to "Purpose Driven Sales & Marketing With Cody May" on Spreaker.

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.

Writing Emails That Convert with Samar Owais

Let’s say you were to ask Samar Owais to be your copywriter, and to sprinkle her magic on your email sequences. You’d need to be prepared to cut a check with a lot of zeros. 

In other words, Samar is a seriously sought after copywriter who crafts emails that convert lurkers into customers – then into repeat customers, and finally into raving fans. 

If you are an entrepreneur – from any industry – you need to be tapping into the full potential of your email list.

On this week’s episode, Samar really breaks down the ins and outs of writing email sequences. Whether we’re talking about a sales sequence, nurture sequence, abandoned cart sequence, whatever: if you’re sending it by email, she drops the gems on this one. 

This episode is especially for the folks who are sick of staring at a blank screen when trying to craft an email. Plus, Samar gives you series insights into the research you need to do before you even start writing your first email. 

Samar’s insight is really meant to empower you with the tools you need, so you can ultimately work with clients and customers that excite you and allow you to raise your prices. 

Now if you’re thinking, “wow Tom, I’m not sure I can do 60 minutes of geeking out about email copywriting.” Don’t worry. I got you. 

Samar and I also discussed: 

• Entrepreneurial mindset

• How to overcome challenges and adversity, especially when trying to pivot from one job to the next

• Owning your identity especially in the face of bias and/or discrimination

• Activating your innate power

• Communicating with passion, purpose and clarity

All this to say: do yourself the favor of hitting play on this epic interview. Samar delivers serious value and offers some amazing insights. 

Here we go. 
https://samarowais.com/

Listen to "Writing Emails That Convert with Samar Owais" on Spreaker.

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.

Gifts for My Child Episode 4

Featuring: Kikanza Nuri-Robins, Sam(ira) Obeid, Timothy Mays, Aretha Scruggs

This week’s episode brings you ‘Gifts for My Child’, episode 4. If you haven’t already, be sure to check out the first three episodes so you can get the back story on this series. 

I have been listening to these episodes myself as I play with Jayanma. It warms my heart to have a community of such amazing people here for her. 

As an adult, I have found that a lot of the advice that has been offered has been helpful even for me. 

As you’re listening, I’d love to know what resonates with you the most! Be sure to let me know. 

Listen to "Gifts for My Child Episode 4" on Spreaker.

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.

Big Bold Beyond The Stars Dreams

This week's episode holds a special place in my heart. When I first launched my year of expression in 2016, I didn’t have a clear vision of the path I was going down. For many, many weeks, I would put out a new episode and not really know if anyone had listened to it. 

Then I put out this episode, and a whole bunch of strangers emailed me and shared how much it mattered to them. While I don’t create my episodes just for the affirmations, it was very heartwarming to know that what I was doing was having an impact. 

As I continue to enjoy my paternity leave, here is this week’s replay from 2017. And so that we can really get into the mood, here was the original writeup: 

This year (2017) I am asking, "Where can I find balance? Where can I invite balance?"  I’m bringing balance to the time I spend in creating BIG, BOLD, BEYOND THE STARS DREAMS. 

I’ve noticed a lot of my dreams only go a little bit outside of my comfort zone. Or I dream, but I let my limiting beliefs bonsai my goals and visions.  

This year, I am ready to have rocket ship dreams!  Dreams that take me to my highest potential and more!  I’m spending quality, intentional time in creating big, bold, beyond the star dreams.

Not only are beyond the stars dreams amazing but they also impact our lives in tangible and measurable ways.

Hope you enjoy!

Listen to "Big Bold Beyond The Stars Dreams" on Spreaker.

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.

The Adventure Begins

Most of you know that 2020 is my “Year of Adventure” and in honor of my upcoming adventure, I’d like to give you some tools to allow you to have this year be your most wonderful year yet. I invite you to cast aside any preconceptions you might have about what an adventure is or has to look like.

I’ve brought together 3 amazing people from different industries and took them through a 7-day workshop with experiential hands-on activities and exercises and from those hours I put together an online course to share with you called “Manifesting Your Adventure.”

The next 7 episodes will walk you through a step-by-step process to envision, plan, bring the light and sustain the adventure you are ready for.

In the first episode, we set the foundation for how to envision your next adventure, whether it’s an adventure in your personal life, your professional life or in your financial life. We start with letting go of any limiting beliefs or fears that might be holding us back, and allowing us to suspend our disbelief so that we can really jump in and allow that beauty within us to speak and our subconscious to come through and communicate what that next adventure is that we are ready for.

Listen to "The Adventure Begins" on Spreaker.

If you'd like to learn more about T.H.E. Celebration Academy.  Here's 30 days of Free Membership.